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Monetization Manager

4736/5963/138716

Voodoo

Negotiable

London, United Kingdom

United Kingdom

Business Operations and Analytics

ASAP

13/05/2020

12/07/2020

Associate

Permanent | Full Time

No

Voodoo is a tech company focused on creating mobile apps for a wide audience. 

Our goal is to entertain the world with snackable content and gaming apps! 

 

Leader in the mobile gaming market, we are the n°1 company with the most monthly downloads worldwide on the App Store. 

 

Based on our principles and values, you will have the chance to join a small, independent, and helpful team. 

You will have full ownership of your role allowing you to be unique and continuously strive for excellence to deliver innovative and creative projects.

 

Role

 

The Monetization Manager is responsible for managing all the players that have ever joined our games across different segments according to their motivation and behaviors.

You will develop a quarterly and monthly plan aligned with the strategy that leverages all product features and marketing tools in addition to coming up with exciting new innovative ideas and communicating it to millions of players.

Challenges

  • You will own Revenue and DAU KPIs and will plan and execute monetization strategies that will motivate and encourage the players to stay and play aligned with the retention monetization KPIs targets.
  • You will work with internal team to create the best tools for management, optimization, visualization and operation, to suit your work.
  • You will develop daily promotional plans and be in charge of its implementation through the campaign design, creative development of all communication channels, operational launch of the campaign, monitoring its results and reacting accordingly and analyzing it, all while working closely with the creative team, product and data team.
  • In addition, you’ll own a product line with a full responsibility on its launch and ongoing usage

Must have

  • 2+ years of experience as Brand Manager, Marketing Manager, CRM or Product Marketing (ideally in the online industry)
  • At least 1 year of experience in CRM strategy & planning
  • Highly attentive to details, thorough, responsible and punctual
  • Strong self-learning and analytical skills with a problem-solving attitude. Ability to define, measure and conclude A/B tests. Ability to generate and read data in different views
  • Strong English written/verbal communication skills
  • Familiarity with CRM tools
  • Focus on consumer behavior in digital entertainment/games
  • SQL knowledge



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