Head of Community Marketing

Job Type:
Permanent
Areas of Expertise:
Art and Animation, Community Management, Marketing, Senior Management
Region:
UK
Area:
South East UK
City:
Horsham
Posted:
02-Jun-18
Company:
Creative Assembly
Job Ref:
506414464

Community is vital to Total War. If you want to lead a team that gets players more involved in their favourite games, brings new players into our world and helps our development team make our games better, we want to hear from you.

A senior position in the embedded Brand Team at CA and reporting directly to the Studio Brand Director, the Head of Community Marketing is responsible for the management of our community team and is the vision holder for our global community strategy.

Your team is a combination of Content Producers, who make and commission all our official community content, and Social Managers, who shout about our games, interact with our fans and feedback on sentiment to development.
It'll be your job to run and fine tune those teams with the help of your senior staff; delivering world-class community campaigns that demonstrably and often immediately impact our bottom line.

You'll bring more players to Total War every day and ensure they never want to leave.

Key Responsibilities

Alongside the day-to-day management of a high-performing and fast-moving team, you'll be expected to mentor and develop your staff as well as represent your department at a senior level within the studio. Taking ownership of training, budgets and ensuring your team has the resources to perform to a demanding triple-A standard.

Strategically, you'll be responsible for the performance of your team in growing and refining our communications methods and channels in line with our wider brand strategy. You'll explore and research new avenues, test approaches and develop and execute on short and medium-term plans that increase the size and value of our community.

At a per-title level, you'll work directly with the Brand Managers on each game, feeding directly into our global marketing strategy for each release with a Community Plan that you've devised in collaboration with your team.
You'll then be comfortable and capable in delivering that plan to time and budget, constantly spotting opportunities for improvement and taking tough decisions and formulating effective solutions to keep our roadmap on track.

Knowledge, Skill and Experience

Essential

- Previous experience of working in a games, related media or entertainment marketing, PR or community leadership role
- Small to medium sized team management experience of between 3 to 10 individuals
- Excellent organisational and communication skills, to all sizes of audience and levels of seniority
- Self-motivated and entrepreneurial, ability to problem solve and idea-generate
- Experience of working at a strategic level, authoring and executing on plan to objectives
Desirable

- Budget and resource management
- Data analytics experience
- Mentoring
- Passion for games, especially ours
We are Creative Assembly

Creative Assembly is one of the UK's leading games development studios, founded in 1987 and located in West Sussex, UK and in Sofia, Bulgaria.
We have gathered our team of world-class, diverse and multi-national talent, dedicated to crafting some of the most renowned gaming experiences and giving our loyal followers worlds in which to immerse themselves.

Our focus on quality has filled our awards cabinet over the years - from BAFTAs to Ivor Novellos. We owe this to our team - creatives from a breadth of backgrounds, who unite to share their ideas and expertise, to craft the highest quality gameplay.

Contact Details:
Creative Assembly
Tel: .
Contact: Recruitment Team
Email:

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