Digital Marketing Manager

Job Type:
Permanent
Areas of Expertise:
Marketing
Region:
UK
Area:
South East UK
City:
Cambridge
Posted:
23-Apr-18
Company:
Aardvark Swift
Job Ref:
Digital Marketing Manager

Digital Marketing Manager – Frontier Developments – Cambridge, UK

    Job Description

    Digital Marketing Manager – Frontier Developments – Cambridge, UK

    This is your opportunity to be the Elite Dangerous Digital Marketing Manager. You will be joining the talented, and friendly Marketing team at Frontier Developments. You will be driving our client’s digital marketing capabilities and reporting directly to the Marketing Director. You will responsible for the success of titles including Elite Dangerous and Jurassic World Evolution. Do you have what it takes for the wild frontiers of Cambridge?

    Key Skills:

    • Previous experience in digital marketing or a similar role in video games or a similar industry
    • Experience of the video games market
    • Experience of Programmatic media buying and optimisation (Adobe/Doubleclick etc.)
    • Good understanding of the digital marketing landscape and the tools available
    • Working knowledge and practical implementation of digital attribution modelling
    • Strong experience in using analytic
    • Excellent written and verbal communication skills
    • Ability to develop and own digital marketing strategies
    • Ability to effectively develop and manage relationships with agencies and other suppliers
    • Team player with a collaborative approach
    • Well organised with the ability to manage multiple campaigns

    Key Responsibilities:

    • Execute digital campaigns across paid media channels in collaboration with internal teams
    • Manage and develop agency relationships to ensure campaigns are launched on time and on budget
    • Align paid digital strategy to support product GTM
    • Lead and develop PPC accounts and activity
    • Review & improve customer conversion journeys & engagement across the digital landscape
    • Develop and manage the affiliate marketing programme and explore partnerships
    • Collaborate with the Web team on web page development and optimisations to drive website sales and optimise user experience, both via industry best practice and effective SEO
    • Own reporting & target optimisation across all digital marketing campaigns
    • Develop and maintain weekly/monthly overview reports
    • Identify trends and insights, and effectively optimize digital media spend and performance
    • Effectively lead and develop a growing digital marketing team

    Interested in this role? Contact Chris on +44 (0)1709 834777 or email chris@aswift.com

    Contact Details:
    Aardvark Swift
    Tel: 01709 834777
    Contact: Aardvark Swift
    Email:

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