Brand Marketing Manager for Travian Kingdoms

Job Type:
Permanent
Areas of Expertise:
Art and Animation, Marketing, Business Operations
Region:
Mainland Europe
Area:
Germany
City:
Munich
Posted:
11-Dec-17
Company:
Travian Games GmbH
Job Ref:
256

YOUR ROLE @ TRAVIAN GAMES:

-You will develop the marketing product strategy and the communicative vision in collaboration with Product Management and the Game Director
-You will define market-optimized target groups, conduct environmental and market analyses, identify core messages and USPs, and both define and refine the positioning
-You will determine marketing potentials, research as well as relevant, new marketing channels, and define touch-points
-You will recommend the marketing focus (countries) and the sequence of the international roll-outs of releases
-You will prepare concepts, manage and conduct campaigns including campaign messages, and examine them by means of ROI analysis
-You will collaborate closely with all marketing teams and departments
-You will be responsible for the product-specific marketing budget, as well as for preparing brand and marketing plans
-You will prepare social media strategies focusing on Facebook and YouTube
-You will monitor and manage external and internal agencies and service providers
-You will act as the press contact for Travian Kingdoms

YOUR PROFILE:

-You are a gamer and demonstrate passion and commitment for the game and its players
-You have successfully completed studies specializing in marketing or comparable training or experience
-You already have a number of years' professional experience in online marketing
-You have an analytical and conceptual mindset coupled with practical strengths in execution
-You believe in getting things done and embody a start-up spirit
-You are a confident negotiator at various stages through to closing contracts
-You have a broad understanding of quantitative analyses such as surveys or A/B tests
-You have a distinct customer and solution focus, and are a communicative team player
-You have excellent verbal and written English skills

WHY TRAVIAN GAMES?

-Flexible working time
-Responsible tasks in a creative and exciting industry
-Team-oriented, open-minded working environment with dynamic and international colleagues
-We offer free fruit and coffee to our employees
-Regular get-togethers with colleagues
-Our games are global and oriented towards long-lasting gaming fun
-Munich is a modern, cosmopolitan city and provides a fantastic range of leisure activities

Can't wait to talk to us?

Contact Details:
Travian Games GmbH
Tel: +49 (0) 89 32 49 15-
Contact: Carola Knerr
Email:

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