As part of the Product Management team and working in close collaboration with the production, game design and analytics team, the candidate will support, develop, manage and sustain the monetization strategy for a portfolio of F2P mobile products.The Associate Product Manager will work under the Senior Product Manager, but is expected to interface directly with other Product Managers, Producers, Game Designers, Biz Dev, iPhone / Android Engineers, Analysts, Artists, QA and external stakeholders to further the growth of Hibernum mobile games business.
Research and forecasting:
-Identifying the game’s target audience, core monetization requirements, values, and selling points;
-Conducting comparative market research, competitor game teardowns and consumer studies;
-Planning revenue forecast for current and new products.
Monitoring game evolution:
-Following the game development stages and making business recommendations to improve retention, engagement and monetization;
-Gauging and analyzing KPI’s, feedback, behavior and market acceptance from game users, then sharing the results & recommendations with top management;
-Drive the deployment of the content release plan (sales, events, contests, A/B test, game balance, etc) on live games;
-Plan updates and improvements to optimize monetization of current products.
Defining new products and strategies:
-Identify new opportunities in the dynamic gaming market;
-Support our business development and pitch team with the monetization expertise needed to make commercially successful product;
-Help define the monetization plan for upcoming Hibernum owned products.
KNOWLEDGE AND SKILL REQUIREMENTS:
-Plays and loves mobile games;
-Strong analytical skills with meticulous mind;
-Excellent organizational skills, with the ability to juggle priorities and projects;
-Self-motivated team player that brings excitement and enthusiasm to work each day;
-Previous experience with at least one published freemium title is a plus;
-Experience with running live operation for at least 1 year is a plus;
-Strong in Microsoft Office products (Excel, Word, PowerPoint);
-SQL query skills is a plus.