Warsaw, Poland
Poland
Marketing,PR
ASAP
01/10/2026
Head of–Management
Contract | Full Time
No
At Play of Battle, located in Warsaw, we're looking for an experienced Marketing Director / Head of Marketing to lead the global marketing strategy for Systemic War, our ambitious Grand Strategy / RTS game.
We're looking for someone who can build more than traditional advertising campaigns. You will shape how our game is positioned, communicated, and experienced by players, media, creators, and partners around the world.
This is a hands-on leadership role with significant influence over the project, brand, and future marketing organization.
We are open to candidates outside the video game industry. Experience from strong consumer, entertainment, sports, media, technology, or lifestyle brands is highly relevant to us.
Game presentation: [Link]
Define and execute the global marketing strategy for Systemic War
Build a strong, recognizable brand around the game and its modern-day setting
Plan and lead major product beats, including multiplayer tests, events, campaigns, and the full commercial launch
Develop integrated campaigns across digital, social media, creators, PR, events, partnerships, and paid media
Create marketing initiatives that generate organic attention and become content in their own right
Build relationships with media, influencers, creators, partners, and external agencies
Work closely with Production, Creative, Art, and Business teams to align marketing with the product vision and roadmap
Define KPIs, measure campaign performance, and continuously improve marketing effectiveness
Build and develop the internal marketing team as the company and project scale
Manage external marketing partners, agencies, and budgets
Help shape the long-term positioning of Play of Battle as a studio and brand
Strong experience in marketing within video games, entertainment, consumer products, technology, media, sports, or another relevant industry
Experience planning and executing large-scale marketing campaigns
Strong understanding of brand building, storytelling, audience development, and community-driven marketing
Experience working with digital channels, social media, creators, PR, events, and partnerships
Ability to connect high-level strategy with hands-on execution
Strong leadership and communication skills
Experience managing budgets, agencies, partners, or multidisciplinary marketing teams
Ability to work closely with creative and product teams
Fluent English and ability to operate in an international environment
5+ years of relevant marketing experience
Proven ownership of significant marketing campaigns or brands
Experience in a senior marketing, brand, campaign, or regional leadership role
Ability to work onsite in Warsaw
Experience in the video game industry, publishing, or entertainment
Experience marketing PC or console products
Experience with global product launches
Experience building a marketing function or team from an early stage
Strong network among media, creators, influencers, or commercial partners
Experience with experiential marketing, major events, sponsorships, or brand activations
Understanding of Steam, wishlists, festivals, demos, and community-driven game marketing
Interest in strategy games, geopolitics, history, or modern military themes
Competitive compensation
Independent contractor / B2B agreement
A key leadership role with direct influence on the global marketing strategy of Systemic War
The opportunity to build and shape the marketing function of a growing game studio
Significant ownership and decision-making responsibility
The chance to work on an ambitious international PC title with a long-term development and marketing roadmap
Ability to build a strong business network
Abundance of free energy drinks
This is an opportunity to take ownership of marketing at a stage where your decisions can genuinely shape both the product and the company.
Rather than joining a large organization to manage one part of an established marketing machine, you'll have the opportunity to define the strategy, build the team, create major campaigns, and help establish Systemic War as a recognizable global brand.
We're looking for someone who wants to combine strategic thinking with hands-on execution and build something from the ground up.
Ready to make a significant impact? We'd love to hear from you.
Use the application form or simply drop us an email: office@playofbattle.com
Note: This is an on-site position in Warsaw, Poland. We demand relocation. If you’re interested in remote work please do not apply.
If you are opposed to using AI tools in your work, or uncomfortable working in an AI-assisted environment, please do not apply.
Keep Calm and waka waka...
