Company Profile

We R Interactive

Address:
13-19 Vine Hill
London
United Kingdom (UK)
EC1R 5DW
Contact:
The Recruitment Team
Telephone Number:
.
Website Address:
werinteractive.com/index.php
We R Interactive blends the best of games, film and TV production to create social games that bring global audiences together around sport and music.

We R Interactives' first game, I AM PLAYR - the first ever online game that lets users play the life of a professional footballer launched officially in October 2011 after a successful beta phase. It fuses live action video, interactive story-telling and first-person perspective 3D game play to create a truly original narrative, where the storyline is dictated by the player's decisions and actions both on and off the pitch.

We R Interactive's story-telling technology lets the game track multiple narratives, allowing innovative brand integrations to flow seamlessly around the core narrative. Initial brand partners to I AM PLAYR include Nike, Red Bull and Alfa Romeo and top football talent featured in the game includes Theo Walcott and Aaron Lennon, amongst others.

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