User Acquisition Manager A user acquisition manager drives users to a video game in the most effective way possible. User acquisition is thought of as a quantitative discipline, and to some extent it is — analytics forms the basis of any developer’s user acquisition effort. Mobile marketing managers should have an analytical disposition and be comfortable in an environment in which most of their work will revolve around optimizing a selected set of metrics.
Los Angeles, California, USA Los Angeles, Spanish for "The Angels"; officially: the City of Los Angeles; colloquially: by its initials L.A.) is the second-most populous city in the United States, after New York City. Los Angeles is the largest and most populous city in the state of California and the cultural, financial, and commercial center of Southern California. The economy of Los Angeles is driven by international trade, entertainment (television, motion pictures, video games, music recording, and production), aerospace, technology, petroleum, fashion, apparel, and tourism. Other significant industries include finance, telecommunications, law, healthcare, and transportation. A number of gaming powerhouses have developed a considerable presence in the area, helping LA become a city synonymous with game development. These studios include Playstation Santa Monica, Riot Games, Naughty Dog and Electronic Arts (EA).